Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on "validated learning," rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs - in companies of all sizes - a way to test their vision continuously, to adapt and adjust before it's too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.
Though you may know Eric Ries from the popular audiobook The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses, Ries is actually one of the most renowned Business authors in our catalog. In total, we carry 1 audiobook from Ries on AudioBookStore.com, with the latest Business title being: The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses. The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses was added to our catalog in 2011, making it the author's oldest audiobook available on our website, while The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses is the most popular and bestselling audiobook from Ries. Enjoy over 8 hours of audiobook listening from Ries, among the 1 audiobook we have available. With such a wide variety of audiobooks, we know you're sure to enjoy Business books from Eric Ries. For more audiobooks and information on Eric Ries, please visit his page on AudiobookStore.com: Eric Ries audiobooks.