And Then There's This: How Stories Live and Die in Viral Culture Audiobook

And Then Theres This: How Stories Live and Die in Viral Culture, by Bill Wasik
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3 out of 53 out of 53 out of 53 out of 53 out of 5 3 (154 ratings) (rate this audio book) Author: Narrator: Bill Wasik Publisher: Penguin Audiobooks Format: Abridged Audiobook Release Date: Audio Length:
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An entertaining and eye-opening look into the new frontier of idea making - breaking news, fresh gossip, tiny scandals, trumped up crises - every day we are distracted by a culture that rings our doorbell and then runs away. Stories spread wildly and die out in mere days, quickly replaced by more stories with ever shorter shelflives. How we participate in these stories has changed, too. No longer do we sit on the sidelines waiting for monolithic media giants to tell us what's happening. Anyone on a computer in his or her local Starbucks can spread a story almost as easily as The New York Times, CNN, or People - in fact blogs are now often the source for journalists working in big media.

And Then There's This is Bill Wasik's journey along the unexplored frontier of our churning and rambunctious viral culture. Covering this world - watching new bands promote themselves at South by Southwest; reporting on a website contest while secretly entering it; and creating a site that aggregates all blog smears against the presidential primary candidates - he ends up conducting six experiments himself. He doesn't always get the results he expected, but along the way he meets a cast of characters who are capable of getting their information into our brains - and they're not who you think.

And Then There's This reveals how our culture is now created from the ground up. Wasik proves that any one of us can cause a small ripple that can turn into a tsunami. Anyone involved in journalism, business, or information technology - and those who want to be - must read this book. And for the rest, Wasik's tour is great, eye-opening fun. Download and start listening now!

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About the Author

Author Bill WasikThough you may know Bill Wasik from the popular titles Rabid: A Cultural History of the World's Most Diabolical Virus and And Then There's This: How Stories Live and Die in Viral Culture, Wasik is actually one of the most renowned Nonfiction and History authors in our catalog. In total, we carry 2 audiobooks from Wasik, with the latest History title being: Rabid: A Cultural History of the World's Most Diabolical Virus. And Then There's This: How Stories Live and Die in Viral Culture was added to our catalog in 2009, making it the author's oldest title available on our website, while Rabid: A Cultural History of the World's Most Diabolical Virus is the most popular and bestselling from Wasik. Enjoy over 13 hours of listening from Wasik, among the 2 audiobooks we have available. With such a wide variety, we know you're sure to enjoy Nonfiction books from Bill Wasik. For more choices and information on Bill Wasik, please visit his author page: Bill Wasik.