The 22 Immutable Laws of Marketing can mean the difference between success or failure for your product or company. Calling upon over 40 years of marketing experience, authors Al Ries and Jack Trout use vivid examples and fascinating anecdotes to explain the keys to today's tough, competitive marketplace. Learn how to avoid the danger of ego and arrogance, the need to understand trends, and many other crucial marketing lessons, as Ries and Trout point you solidly in the direction of success. With sparkling clarity and brilliant insight, The 22 Immutable Laws of Marketing shows how to play by the rules and become a winner in your field.
With the success of The 22 Immutable Laws of Marketing, The 22 Immutable Laws of Branding and Positioning: The Battle for Your Mind, Al Ries has become a beloved Business author among many of our readers. Ries has released a total of 5 audiobooks, with the most recent being Positioning: The Battle for Your Mind. Not only can you find over 12 hours of audio books from Al Ries on AudiobookStore.com, but you will also find their bestselling audio book, The 22 Immutable Laws of Marketing, read by popular audio book narrator Al Ries and Jack Trout. The oldest title in our catalog from Ries, The 22 Immutable Laws of Marketing, was added to our site in 1999. To find all Business audio books from Al Ries that you will certainly enjoy, please visit their author page and view their entire collection: Al Ries audiobooks.